Document

The Science of Storytelling:

A Masterclass for Life - Sciences Marketers

Learn the art of storytelling and discover the power of effectively communicating your stories of science and captivate your audiences.

Wednesday, 14th June 2023 
9 AM PDT | 6 PM CET

Session by:
Dr. Pushkar Khair
Specialist in Internal Medicine, VP Lifesciences & Healthcare Businesses
Ethosh Digital

Overview of the webinar

Join Dr. Pushkar Khair, a specialist in internal medicine, design thinker, and impact storyteller certified by IDEO-U, for a 45-minutes masterclass on "The Science of Storytelling in Life-Science".
In this masterclass you will be introduced to how to clarify your communication objectives, map your audience's empathy, and make your stories more impactful for patients, HCP, researchers, and scientists to develop trust, and generate outcomes.

Who should attend this webinar:

Life-Science
Marketers

Healthcare
Professionals

Medical Affairs
Specialist

Product
Managers

Sales
Representatives

Here’s what
we have in store for you

Masterclass

The Science of Storytelling: A Masterclass for Life - Sciences Marketers

14th June
45 Minutes
9 AM PDT | 6 PM CET

Join Dr. Pushkar Khair's masterclass on storytelling. Learn to create engaging stories with intent, empathy, tone, and impactful elements.
Enhance your storytelling skills to captivate your audience.

Here’s a sneak peek of what’s to come:

Story intent - the guiding star to get your intended story told

Mapping your audience's empathy - speaking what they want to listen

The importance of tone in storytelling

The elements that add impact to stories

By the end of the masterclass, you’ll have
a clear roadmap on:

Storytelling

Knowing how to use storytelling to connect with your audience, build trust, and drive results.

Clear Directions

Learning an efficient way to give directions to agencies without ambiguity

Brand Differentiation

Creating a mark of differentiation in the story of your science  

Efficiency

Getting what you want from your story of science with minimal iterations

Create Ideas

Getting involved in getting real out-of-the-box ideas

Collaboration

Learning ways to involve internal teams for a great brainstorming

Session By

Hi I am Pushkar,

As a storyteller, I take pleasure in the art of communication. It could be in healthcare communication, healthcare content or patient counselling. Being Digital is a passion and I engage myself in creating stories of science through digital experiences for Ethosh Digital.

I am qualified in Neurolinguistic Programming, Foundations of Design thinking and storytelling for influence.

Ready to master the art of storytelling?

Join us for an exciting masterclass by Dr Pushkar Khair

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